Senior Marketing Manager at Swift Networks Limited

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  • Swift Networks Limited is a facilities-based telecommunications services provider. The company was founded in 2002, since inception, Swift Networks has invested heavily in “next generation” networking technologies to build a multi-service network platform. Due to rapid expansion we are looking for a qualified candidate to fill a technical / business position as we maintain our status as the leading broadband connectivity services provider in Nigeria. Uniquely, the work environment offers a first class condition with a very attractive remuneration package.

    Senior Marketing Manager

    • Job TypeFull Time  
    • QualificationBA/BSc/HND   MBA/MSc/MA  
    • Experience
      8 years
    • Location
      Lagos
    • Job Field
      Sales / Marketing / Retail / Business Development  
     


    Job Brief

    • We seek to hire an experienced Brand and Marketing expert who is passionate about uncovering consumer insights and delivering innovative marketing campaigns.
    • You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brand’s reputation, improve customer experience and drive growth.

    Role Overview

    • Analyzing how the brand is positioned in the market and crystallize targeted consumers insights
    • Taking brand ownership and provide the vision, mission, goals and strategies drive it
    • Translating brand strategies into brand plans, brand positioning and go-to-market strategies

    Responsibilities

    • Lead creative development and create motivating stimulus to get targeted population to “take action”
    • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
    • Establish performance specifications, cost and price parameters, market applications and sales estimates
    • Oversee marketing and advertising activities to ensure consistency with product line strategy
    • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
    • Development of effective product positioning in the market
    • Monitor product distribution and consumer reactions
    • Brainstorm new and innovative growth strategies
    • Align the company around the brand’s direction, choices and tactics
    • Anticipate bottlenecks
    • Attending meetings with clients and different marketing departments
    • Coach the team and get the best from everyone

    Requirements:

    • Proven working experience as brand marketing manager or associate brand marketing manager
    • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
    • In-depth understanding of the company’s current products and future concepts
    • Experience in identifying target audiences and devising campaigns that engage, inform and motivate them
    • Up-to-date with latest trends and marketing best practices
    • Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
    • Strong research, analytical skills and data-driven thinking
    • Excellent understanding of the full marketing mix
    • Highly creative with ability to think out of box
    • Advanced communication and interpersonal skills
    • Excellent written and verbal communication skills
    • Comfort with CRM software
    • Ability to think creatively and innovatively
    • Analytical skills to forecast and identify trends and challenges

    Qualifications

    • A minimum of first degree, Second Class (Upper Division) in marketing, mass communication or any related field with at least eight years on a similar role
    • Possession of Master’s degree and membership of a professional brand and marketing body will be an added advantage
    • Previous experience in a marketing or advertisement agency firm will also be an added advantage

    Method of Application


    Note:
    Qualified and interested candidates should please attach an updated CV while sending in their applications.

    Interested and qualified? Go to Swift Networks career website on ng.linkedin.com to apply



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